Paid Media Manager

Why Join Ink Digital?

What You’ll Be Doing

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  Manage and Direct You will be the operational lead for 4 Digital Marketing Executives. You are responsible for their output, ensuring every account meets the "Ink Standard" for quality and pacing.
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  Workflow Oversight Assign tasks, oversee account health, and act as the first point of escalation for technical issues.
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  Quality Control Implement and run rigorous QA processes to ensure zero-error execution across all client builds.

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  Advanced Strategy Lead the strategy for complex Search and Performance Max campaigns, moving beyond basic ROAS to Profit-on-Ad-Spend (POAS) and LTV-led bidding.
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  Omnichannel Synergy Work directly with the SEO team to ensure a "Total Search" approach - identifying where PPC can plug gaps in organic visibility and vice versa.
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  Data & Attribution Own the transition to a cookieless world. You’ll implement First-Party Data strategies, Enhanced Conversions, and CRM integrations (HubSpot) to ensure our bidding AI is fed the best possible data.

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  New Business & Pitches Support the Head of Paid Search in audits and pitches. You should be able to look at a prospect's account, find the "leaks," and present a clear roadmap for growth.
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  Process Building Help create the internal playbooks, testing frameworks, and reporting templates that allow the department to scale efficiently.
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  Creative Input Direct the creative requirements for Demand Gen and PMax, ensuring the assets we use are backed by performance data.

About You

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  The Experience 3+ years in a high-paced agency environment. You know how to handle the pressure of multiple deadlines and varying budgets.
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  The Manager You are ready (or already experienced) to manage people. You can delegate effectively and hold others accountable for their work quality.
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  The Technician You have a deep understanding of Google Ads, GA4, and the technical side of tracking. You don't just "set and forget"; you hunt for marginal gains.
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  The Communicator You can sit in front of a client and explain complex performance data in a way that makes sense to their bottom line.

Technical Skills

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  Expert-level Google Ads (Search, PMax, Shopping).
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  Proficiency in GA4 and Server-Side tracking concepts.
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  Experience managing or mentoring junior team members.
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  Strong commercial awareness (understanding client margins and business goals).

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  CRM Knowledge Experience linking HubSpot or Salesforce data to ad platforms.
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  Feed Management Experience with Merchant Center or tools like Channable/Feedonomics.
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  Paid Social Strategic knowledge of Meta and LinkedIn to support omnichannel growth.

Benefits

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  Flexible working hours (8:30am–5:00pm or 9:00am–5:30pm).
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  25 days holiday + Bank Holidays + Birthday off.
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  Rapid progression as the department expands.
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  Profit sharing and Christmas closure.
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  Mental health support (Headspace & Business Therapy).

How to Apply

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  The most complex account or budget you have managed.