SEO Specialist

Why Join Ink Digital?

About the Role

What success looks like in the first 90 days

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  Settle into the sprint delivery model and understand how SEO work is prioritised across accounts.
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  Take ownership of day-to-day delivery on assigned accounts and complete work to a high standard.
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  Support account performance through strong implementation across technical, content and on-page SEO tasks.
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  Produce clear and accurate reporting insights to support account optimisation.
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  Build confidence in identifying issues, opportunities and next steps independently.
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  Develop a strong understanding of internal standards, templates and best practices.

Core responsibilities

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  Deliver hands-on SEO work across client accounts, including on-page, technical and content-related tasks.
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  Support implementation of SEO recommendations and sprint deliverables.
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  Carry out keyword research, competitor reviews, content analysis and page optimisation work.
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  Identify technical SEO issues and support with audits, prioritisation and recommendations.
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  Monitor account performance and highlight trends, risks and opportunities.
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  Contribute to monthly and sprint reporting by pulling together data, insights and performance commentary.
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  Support account optimisation through proactive delivery and follow-through on agreed actions.
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  Collaborate with SEO Leads and the wider team to ensure strategy is executed effectively.
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  Maintain high standards of accuracy, organisation and quality across all work.
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  Keep up to date with SEO developments and continue building knowledge across different workstreams.

What we are looking for

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  Solid SEO experience with a strong interest in hands-on delivery.
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  Good understanding of technical, on-page and content SEO fundamentals.
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  Confidence using SEO tools and performance data to inform recommendations.
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  Strong attention to detail and ability to manage multiple tasks across accounts.
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  An understanding of AI/LLM optimisation and how search is evolving beyond traditional organic results, including awareness of AI Overviews, LLM visibility and how content can be structured for discoverability.
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  A proactive attitude and willingness to learn.
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  Comfortable working within processes, timelines and sprint-based delivery models.
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  Strong written communication and reporting skills.

Nice to have

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  Agency experience.
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  Experience across travel, hospitality, e-commerce or B2B accounts.
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  Exposure to tools such as GA4, Search Console, SEOmonitor, Semrush or Screaming Frog.
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  Experience supporting reporting and performance analysis.

Benefits

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  25 days holiday plus bank holidays
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  One extra day holiday per year of service (capped at 5 extra days)
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  Your birthday off
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  Office closed between Christmas and New Year (some days come from your holiday allowance)
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  Free access to Headspace
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  Company funded therapy service (confidential)
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  Hybrid working (typically 3 days in the office, 2 from home)

Recruitment process

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  Stage 1 Teams interview (experience, delivery approach, values)
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  Stage 2 In-person interview at our Brentwood office

Commitment to Diversity