SEO Services For Casino & Betting Websites

As a casino SEO agency our job is to help your business stand out in a competitive industry. Our bespoke SEO strategies are designed to lead you to success.

Two men at a casino poker table, gambling
Two men at a casino poker table, gambling



Our SEO Service for casino industry

Our casino SEO services are available to businesses all across the UK including in Hertfordshire and Ipswich to help them increase their online visibility. We are committed to designing bespoke strategies that are composed around the needs and goals of your casino business. 

What we do

  • Technical SEO
  • Content Marketing
  • Keyword Research
  • Competitor Analysis
  • Backlink Analysis
  • Link Building

Our Values

  • Monthly Rolling Contract
  • Personal SEO Roadmap
  • Regular Reports & Update
  • ROI Driven Approach

An award winning process

We provide you with a simple process to ensure that your campaign gets up and running in the most efficient way.

Discovery Call

Book a discovery call with our director and founder Mike to discuss your needs and goals for your SEO campaign. He will design and recommend the best package for you based on what you want to achieve with your business, and to ensure we are the perfect SEO agency in Essex for you.

Keyword Research

We will then conduct our keyword research where we will discover the search for your services and products. This is a vital stage in the process as we are building out a campaign that generates the results you want. Drawing on our experience, we will make recommendations on the best keyword strategy for your business.

Presenting Strategy

Once we have our keyword strategy ready, we will host a call with you to take you through how we’re going to achieve your business goals and drive growth in an efficient way. We are also happy to come and visit your business in person!

Campaign Execution

After we have presented our strategy to you, and you’re happy to go ahead, we will get started on executing the campaign. Initially, we will implement the sitemap and track all the keywords we want to target before we get into competitor analysis, CRO audits and backlink audits. With our monthly updates and reports, you will always be kept up to date with your campaign.

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Differentiation in the casino market

Our casino SEO consultants know what it takes to succeed in a competitive industry like the casino one. It is important that your website appears in the search engine results page (SERPs) prompting users to click through and play your games. We will work alongside you to develop a clearly defined strategy that achieves your business goals, and sets you up for success.


Making a difference in the casino & betting industry

Our online casino SEO service can help you rise above your competition. We will create a strategy that works directly for your business, and aligns with your goals and aspirations. With additional support from our web design and development and CRO services, we can provide your site with a sleek sophisticated design that simplifies the user experience, making it easier for them to convert.

Total clicks and keywords
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Start a project today!

Let’s talk about how we can maximise your ROI from Digital Marketing & SEO Consultancy…

Our SEO Success Stories

We enjoy cooperating with businesses who want to grow and increase their online visibility. Our team have worked with a range of industries, and we’ve included some of our success stories below.

126% Increase In Organic Clicks

292 New Keywords In Top 10 Positions

385% Increase In Top 3 Positions

Book a discovery call

If you’re ready for your business to take the next step, book a discovery call with us and we can discuss what would work best for your business.

Why we love to work with casinos

We offer SEO for casino businesses of all sizes and locations who are seeking to expand their digital marketing efforts.

Each and every one of our campaigns are built from the ground up with only your business in mind. There are no set deliverables that we follow, we completely tailor the strategy to your casino business.

This allows us to fully understand what is important to you as a business and where our attention is best focused to generate a strong ROI for you.

Our team has extensive experience working with clients in the casino industry and can adopt a collaborative approach with a PPC and digital PR campaign to further support your business.

Casino SEO FAQs

Why Does An Online Casino Business Need An SEO Agency?

Casino businesses need an SEO agency to help them boost their online visibility in a busy demanding industry. An SEO agency can help drive the right traffic and leads that your casino business requires.


What Is Ink Digital's Experience With Other Online Casino Companies?

At Ink Digital we have worked with lots of casino businesses to help them increase their online visibility and stand out amongst their competitors. Our team have extensive experience in obtaining strong results for clients, which makes us the ideal agency to take your casino business to the next level.

How Can SEO Benefit The Casino Industry?

SEO can be a useful investment for casino businesses as it can help them in a number of ways. Through keyword research, we can identify how users search for the products and services that you offer and base our initial optimisation on this. As your business increases its rankings, you will increase your brand authority and be known as a reputable and credible company.

What SEO Challenges Do Casino Businesses Face?

Due to the nature of casino businesses, they do face some additional challenges including regulations around gambling, which leads to restrictions and limitations on what content can be displayed on casino’s websites. Our team will always work closely with your business to understand the issues and obstacles and come to a consensus on how to overcome them.

Still have a question?

If your question isn’t answered above, then get in touch!