B2B Law Firm SEO Agency

In the legal sector, being visible online is no longer a choice – it’s a necessity. At Ink Digital, we specialise in helping law firms increase their online visibility, generate quality leads, and build a solid digital reputation. Our law firm SEO services are designed to give your firm a competitive edge by ensuring that potential clients can find you when they need legal assistance the most. With over 30 years of experience, our team knows how to position your law firm as a trusted authority, driving traffic and improving client acquisition through tailored SEO strategies.

Someone with a pen in their hand above a computer, calculator and iPad on a table
Someone with a pen in their hand above a computer, calculator and iPad on a table

TRUSTED BY THE UK'S FASTEST GROWING COMPANIES

TAILORED SEO SERVICES

Our SEO Service for Law Firms

As a leading SEO agency for law firms, Ink Digital understands the specific challenges and requirements of the legal sector. Our expertise lies in creating bespoke SEO strategies that focus on increasing organic search rankings and attracting high-quality leads. We leverage in-depth keyword research, content optimisation, and local SEO techniques to ensure your firm is visible in search results when clients are looking for legal services. With our proven approach, we help law firms strengthen their online presence, build credibility, and secure more clients. Trust Ink Digital to accelerate your firm’s growth with our expert SEO services.

What we do

Monthly
  • Technical SEO
  • Content Marketing
  • Keyword Research
  • Competitor Analysis
  • Backlink Analysis
  • Link Building

Our Values

Monthly
  • Monthly Rolling Contract
  • Personal SEO Roadmap
  • Regular Reports & Update
  • ROI Driven Approach

An award winning process

We provide your B2B law firm with a simple process to ensure that your SEO campaign gets up and running in the most efficient way.

Discovery Call

The first step is to arrange a discovery call with our founder Mike who will discuss your needs and goals for your legal business. Based on this, he will then create and suggest the best package for your business based on what your goals are, and to make sure that we are the perfect SEO agency in Essex for your law business.

Keyword Research

The next step is to conduct keyword research to identify the search terms people use when looking for law services and products. This phase ensures that our SEO campaign is tailored to attract and engage the right audience for your business. Using our experience in SEO for legal firms, we will recommend a keyword strategy to enhance your online visibility an drive traffic to your site.

Presenting Strategy

Once we have created our keyword strategy tailored to the legal industry, we will organise a call to discuss how this strategy will help to achieve your businesses goals and drive growth. We will talk you through our plan to strengthen your online presence and attract more clients. If preferred, we are also happy to visit you in person to discuss.

Campaign Execution

After presenting our tailored SEO strategy for your law firm, and once we have your approval, we will begin executing the campaign. We will start by implementing the sitemap and tracking the targeted keywords to align with your goals. After this, we will proceed with competitor analysis, conversion rate optimisation (CRO) audits and backlink audits. You will be kept up to date with detailed monthly updates and reports.

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THE PROBLEM

Differentiation in the Law Firm and Legal Market

The legal industry is distinctive in that it relies heavily on trust, authority, and location-based visibility. Clients searching for legal services often seek out firms they can trust with sensitive matters, which means your online presence needs to reflect this. Law firms must navigate a highly competitive industry where the difference between ranking on the first page or the second can be the key to winning new clients. Ink Digital’s SEO strategies focus on these nuances, helping legal firms rise above the competition and position themselves as leading authorities in their practice areas.

THE SOLUTION

Making a difference in the Legal industry

At Ink Digital, we are committed to making a measurable difference for law firms. Our SEO services not only improve your search engine rankings but also enhance user experience, making it easier for potential clients to engage with your firm. From targeting highly relevant keywords to optimising your website’s speed and mobile-friendliness, we ensure every aspect of your online presence is optimised for success. With a clear focus on long-term growth and sustainable results, Ink Digital empowers law firms to attract more qualified leads, convert them into clients, and ultimately, grow their practice.

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Start a project today!

Let’s talk about how we can maximise your ROI from Digital Marketing & SEO Consultancy…

Before & after

Through our bespoke SEO strategies, we have transformed our clients sites in order to increase their traffic as well as conversions. Our job is to help our clients rise above their competitors, and here is a case where we’ve done just that.

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Our SEO Success Stories

We collaborate with businesses who are committed to pushing their business growth further, and are looking to achieve a strong ROI from their SEO. Our team guide them each step of the way to success, and you can see examples of how they have done this below.

126% Increase In Organic Clicks

292 New Keywords In Top 10 Positions

385% Increase In Top 3 Positions

Book a discovery call

If you’re ready for your business to take the next step, book a discovery call with us and we can discuss what would work best for your business.

Why we love to work with B2B Law firms

With many law firms choosing to make the move online, it can feel difficult to compete amongst those dominating the market.

We are delighted to work alongside great legal businesses to show them where the gaps are between them and their competitors. Our team will then devise a strategy that aims to bridge these gaps.

Whilst SEO is not an overnight success and it can take a while to see results, it is worth investing in this aspect of digital marketing as the effects will last a long time and be a contributing factor to your success.

Law SEO FAQs

Why Does A Legal Firm Need An SEO Agency?

An SEO agency can help to boost your legal business’ online visibility and stand out in your industry. With many law firms now operating online, now is a great time to start investing in SEO for your business.

What Is Ink Digital's Experience With Other B2B Law Companies?

We have worked with a range of legal companies all across the UK to help them increase their online visibility and reach the next level. As a team we have over 30 years experience in digital marketing and are well equipped to tackle any campaign.

Do Law Need To Invest In SEO?

As many legal businesses have made the move online, it is a great time to invest in SEO to ensure that you are standing out from the competition. With a bespoke strategy tailored to your business, we can assist you in increasing your rankings, organic traffic and conversions.

What Type Of SEO Is Best For Law Businesses?

We will create a bespoke SEO strategy for your B2B law business that either adopts a national, local or hybrid approach. This will depend on whether your business is a small local legal company or a larger legal firm with multiple locations. Based on this, we can then discuss what would work best for your business and generate the best results.

Still have a question?

If your question isn’t answered above, then get in touch!