The Head of SEO role is perfect for anyone looking to use their experience and a build an SEO team, with this role combining both an internal and external focus. The internal focus requires you to manage and develop a growing team while developing our SEO process and procedures to make the business run smoothly and successfully. The external focus requires you to work with a range of existing customers and identify potential new customers. You will be working closely with the founder & CEO of Ink Digital, Michael, and will be making decisions that affect how the business progresses.

Ultimately what you bring to the role will ensure our customers have a first-class customer experience from start to finish, and our employees enjoy coming to work every day.

As a small business, we are flexible in how we approach our work and encourage employee skill development and ensure they have a say on how we take the business forward.

Job Details

Core duties of the Head of SEO

The successful candidate will be expected to:

Line manage and develop the wider SEO team through training and liaising with the Founder and Head of Digital on recruitment
Project manage larger client projects
Support new business pitches and discovery calls
Establish partnerships with other agency outlets
Work alongside the team on development of monthly SEO reports
Develop and improve SEO processes and seamless onboarding for customers
Build SEO strategies for clients
Implement SEO strategy working alongside content and outreach team
Work with the internal developer and client development teams
Use SEO tools such as SEM Rush, Google Analytics, Google Search Console & Majestic SEO
Build reports highlighting on-site/technical issues using tools such as Screaming Frog
Implement technical SEO changes
Implement optimisation changes through a range of CMS platforms
Work through results with clients via a call or in a meeting
Keep up to date with digital marketing trends
Manage a content team & outreach team from a training perspective
Implement link building & content marketing tactics

The ideal Head of SEO

This role is hands-on, and you will be expected to be visible and in the office. The successful candidate will demonstrate the following skills and attributes:

Confident communicator (written and verbal) with the ability to explain complex problems and solutions in layman’s terms
A passion for excellent customer service
A genuine interest in people and their wellbeing
Experience of business development including attending pitches and spotting opportunities
Experience of working in an SEO agency in a SEO lead role
Strong at technical SEO and overall SEO strategy
Strong understanding of on-site SEO, SEO content and link building
Managing various large projects and clients (£5k+ p/m on SEO)
Leading or participating in commercial conversations with clients
Strong experience with SEM Rush & Screaming Frog
Strong experience using WordPress or Shopify
Strong experience using Google Analytics (UA or GA4)
A positive “can do” attitude – able to motivate yourself and others around you
An eagerness to learn and improve within the role and to encourage others to do the same
An understanding of CRO is a bonus but not essential
Understanding of other digital channels is a bonus but not essential
International SEO experience is a bonus but not essential

ABOUT YOU:

Proactive approach to actively develop activity on accounts
You are inquisitive and have the desire to learn more
You want to show accountability and take ownership in a role
Enthusiastic and willing to go above and beyond
A team player
Passion for SEO

Benefits and additional information

Choose your working hours (8:30am-5pm or 9am to 5:30pm)
Summer working hours
3 days in the office and 2 days WFH (flexibility offered throughout)
Yearly summer & Christmas party
Excellent ongoing training
Rapid career progression
A very friendly and extremely supportive team and work environment
Office closed over Christmas (in addition to holiday)
5 minute walk from Romford station
Free access to headspace
Business therapy support
1 extra holiday day per year of service (capped at 5)
A free day of for your birthday!

If you have any further questions regarding the role, please email info@ink-digital.co.uk.

About Us

Here at Ink Digital we are a rapidly growing digital agency, specialising in SEO. We have a roster of exciting clients across various industries including fashion, travel, hospitality and finance.

We are always on the lookout for exceptional digital marketing talent, so whether you are looking to make your first move into the industry or are looking to take a step up and progress your career whilst also being an important part of building the agency as we grow, we’d love to hear from you.

Commitment to Diversity

Ink Digital is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status or pregnancy or maternity. Join us and help us build a diverse, inclusive and equitable workplace where every individual can thrive and contribute to our collective success. Together we can create a brighter future for Ink Digital and the communities we serve.

Join the ink team

How to apply

The night is dark and full of terrors. What is dead may never die. And now.

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