Claude SEO Agency
Claude is popular with technical teams, writers and knowledge workers who want a careful, context aware assistant. If your buyers lean on Claude to explore options, you want your brand to appear in those conversations.
We optimise your content, entities and authority so Claude can clearly see when you are a good fit for the question being asked.
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Claude SEO
Helping Claude understand your proposition
We make sure your site explains who you help, what problems you solve and why your approach works, in a way that is easy for Claude to summarise accurately. That includes clear service pages, comparison content and use case driven resources.
- Review key pages for clarity and structure
- Build out use cases and sector specific examples
- Improve how benefits and outcomes are described
- Support everything with proof from Case Studies
Claude insights
Using Claude as a research partner
We use Claude to stress test your messaging. By asking it to explain your offer in simple terms, highlight objections or compare you with alternatives, we spot gaps in your content and positioning.
Questions we ask Claude
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Who is this product or service best for
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What problems does it solve
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How does it compare with other options
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What might stop someone choosing it
Claude for AI
Optimising for careful, context aware answers
Claude is designed to handle nuanced questions. That means it pays attention to detail and prefers sources that provide balanced, well structured information. We help you meet that standard while keeping content accessible for everyday visitors.
THE SOLUTION:
Make Claude part of your buyer research journey
For many B2B and high consideration purchases, Claude will sit alongside traditional research and conversations with your team. By giving it clear, trustworthy information, you increase the chances that it will back up your sales story rather than contradict it.
Why choose Ink Digital for Claude Optimisation
Experience with complex products
We work with businesses where decisions are not made on impulse, which fits how Claude is used in the real world.
Strong content strategy
Our SEO and content teams work closely so your Claude optimisation supports your blog, resources and SEO consultancy work.
Entity and trust focus
We tie Claude work into Entity Optimisation and reputation building so your expertise is clear.
Aligned with sales
We involve your sales team where possible, making sure the content Claude sees matches the conversations they have every day.
An award winning process
We provide you with a simple process to ensure that your campaign gets up and running in the most efficient way.
Discovery Call
Book a discovery call with our director and founder Mike to discuss your needs and goals for your SEO campaign. He will design and recommend the best package for you based on what you want to achieve with your business, and to ensure we are the perfect SEO agency in Essex for you.
Keyword Research
We will then conduct our keyword research where we will discover the search for your services and products. This is a vital stage in the process as we are building out a campaign that generates the results you want. Drawing on our experience, we will make recommendations on the best keyword strategy for your business.
Presenting Strategy
Once we have our keyword strategy ready, we will host a call with you to take you through how we’re going to achieve your business goals and drive growth in an efficient way. We are also happy to come and visit your business in person!
Campaign Execution
After we have presented our strategy to you, and you’re happy to go ahead, we will get started on executing the campaign. Initially, we will implement the sitemap and track all the keywords we want to target before we get into competitor analysis, CRO audits and backlink audits. With our monthly updates and reports, you will always be kept up to date with your campaign.
Claude Optimisation
Claude optimisation that supports your pipeline
If prospects are using Claude to sense check what you say, you want it to come back with a consistent, positive story. The work we do here supports both inbound leads and later stage sales conversations.
Claude FAQs
At the moment we see heavier use among knowledge workers, technical teams and people who spend a lot of time writing or analysing information. That makes it particularly relevant for B2B and SaaS.
No. Instead, we refine existing content so it is clearer, better structured and easier to summarise. That benefits every visitor and every AI assistant.
We regularly test prompts that match your key use cases and questions, monitoring how Claude responds over time as your optimisation work rolls out.
Yes. The same improvements in clarity, authority and structure will also help with ChatGPT, Gemini, DeepSeek and future models.
Still have a question?
If your question isn’t answered above, then get in touch!